LTC Freedom delivers a fully outsourced solution that reduces your long-tail LTC exposure — freeing capital and giving policyholders better outcomes.
Carriers managing legacy LTC blocks face a compounding challenge: outsized scrutiny from stakeholders, a lack of good options, and rising reserves that tie up capital indefinitely.
Your legacy LTC block may represent a fraction of your book, but it commands a disproportionate share of attention from investors, analysts, rating agencies, regulators, and policyholders. Every rate increase filing amplifies that scrutiny — and few policyholder-friendly alternatives exist to change the narrative.
Reinsurance is hard to find and expensive, leaving ongoing rate actions, wellness programs, fraud prevention, and cash offers. Each of these is resource intense, has shortcomings, and does not structurally solve the issue.
Morbidity and cost of care experience continue to deteriorate against pricing assumptions propped up by ongoing rate actions. The result: legacy reserves keep growing, tying up capital that could be deployed strategically.
Behind every reserve line is a policyholder facing difficult choices. These are real voices from public rate increase proceedings — driving demand for the alternative solutions we deliver on your behalf.
“We bought long-term care insurance with the idea that we weren’t going to be a burden to our loved ones. It’s very financially difficult to abandon what I’ve spent.”
“They sometimes want to double it right away. Practically every two years, they try to increase it. It spoils your life. The longer you live, the fewer resources you have. If they want more money when you have less, it’s just impossible.”
“My family has paid premiums since 1997 that aggregate way over $100,000. At ages 77 neither my wife nor I have ever filed a claim. Our current premiums are in excess of $17,000 annually — and then only because we agreed to reduced benefits and cancelled the inflation increases going forward.”
“We were told that any increases in premiums would be more or less related to inflation and ‘cost of living.’ Sadly, this has not been our experience. In the last couple of years, our premiums have risen by 15% each year. We are both retired and living on fixed incomes.”
LTC Freedom manages the entire process — from policyholder outreach through reserve release — using a proven solution set that delivers better outcomes for all stakeholders.
We analyze your block composition, identify replacement-eligible populations, and model projected reserve releases and policyholder outcomes.
Our team works within your compliance framework to facilitate 1035 exchanges and cash buyout options that meet all regulatory requirements.
We educate eligible policyholders with licensed agents in a compliant call center and tailored web presentations within your domain, presenting personalized alternatives — never pressuring, always educating.
For policyholders who choose a 1035 exchange or buyout, we manage the entire transaction. Reserves are released as policies exit the block.
Systematically reduce your legacy LTC exposure — trim the long tail on your LTCI liabilities, cap your worst-performing policy forms, and bend the curve of your total reserve balance
Release newly excess reserves to income — improve your RBC ratio and free capital for strategic redeployment
Enhance your policyholder relationships — offer real alternatives instead of another rate increase letter, turning a pain point into a positive touchpoint
Reframe the discussion with stakeholders — give your analysts, rating agencies, regulators, investors, and producers a proactive story of block management progress
Minimal internal resources required — our fully outsourced model handles everything from data integration to policyholder contact to transaction execution. You provide the data links, approve policyholder communications, and process policy close-outs.
Full compliance assurance — SOC 2 Type II and HIPAA compliant ecosystem across every touchpoint in our operations
Every component of the LTC Freedom ecosystem — from data integration to policyholder communication — operates within a SOC 2 Type II and HIPAA compliant framework. No exceptions.
Certified controls across all operations and partner systems
PHI protection at every stage of policyholder interaction
Full insurance agency licensing across all jurisdictions
Secure AWS environment with encryption at rest and in transit
Dedicated secure data pipelines for carrier integration — no commingling of block data between programs
Recorded and monitored call center with licensed agents trained on your specific block policies and compliance requirements
End-to-end audit trail from initial policyholder contact through exchange execution and reserve release
Partner ecosystem vetting — every vendor in our stack meets SOC 2 and HIPAA standards before integration
Regular penetration testing and security audits across all application layers and data stores
Business continuity & disaster recovery plans tested and documented per SOC 2 requirements
LTC Freedom was built by veterans who have led some of the industry’s largest life, annuity, and long-term care operations.
20 years at GE, American Express, and Ameriprise Financial leading multiple life, LTC, annuity, and disability businesses with up to $3.5 billion of revenue. Having responsibility for a closed LTC block of more than 100,000 policies led to the LTC Freedom concept. Former ACLI Board Member.
Marty is a passionate award-winning financial services executive who has excelled in leadership roles at GE, Aon, Ameriprise and Ohio National. Marty built GE’s LTC Broker Dealer distribution from $5M to $50 million in 3 years. At Ohio National, Marty led the design and execution of an annuity exchange program that produced significant, measurable dollars in exchanged assets and released considerable company reserves. He is Board President of the Milwaukee Community Service Corps, a nonprofit in Milwaukee, Wisconsin.
Schedule a confidential discovery meeting to learn how we can reduce your legacy LTC reserves while improving policyholder outcomes — with limited impact on your existing internal resources.